Enhance Your Company's Commercial Performance with Expert Speakers
Why is commercial performance important for a company?
Commercial performance is crucial for any company looking to increase its sales, retain its customers, and improve profitability. Good commercial performance means not only increasing revenue but also optimizing profit margins and strengthening the company's market position. It results from several interdependent factors, ranging from the quality of the products or services offered to the effectiveness of sales and marketing strategies and the competence and motivation of the sales teams.
Optimal commercial performance allows a company to differentiate itself from the competition, respond more reactively to market needs, and build a strong and reliable brand in the consumers' minds. Moreover, in a turbulent economic environment, effective sales and negotiation techniques are essential for maintaining and increasing the company's market share.
Why is it beneficial to have a speaker on this topic?
Bringing in a speaker specialized in commercial performance can transform the perceptions and working methods of your sales teams. A speaker provides an external perspective and insights based on varied and often international experiences. The interventions of specialists allow:
- Motivating and rejuvenating your sales teams.
- Learning innovative and proven sales techniques.
- Improving negotiation skills.
- Adopting a more strategic approach to customer relationships.
- Developing a mentality of success and perseverance in the face of commercial challenges.
For instance, speakers like
David Valls y Machinant focus on improving commercial effectiveness and workplace well-being. A practical and inspiring intervention can help your teams adopt a more proactive and high-performing approach.
Moreover, conferences on topics like "Le Mental Monumental" by
Michaël Aguilar demonstrate how a strong and resilient mindset can positively influence commercial performance.
Vincent François, a former GIGN negotiator, shares advanced negotiation and conflict management techniques that are extremely useful in challenging sales contexts.
Suggested Speakers
Here are some expert speakers in the field of commercial performance:
- David Valls y Machinant: Specializes in commercial effectiveness and workplace well-being. He offers dynamic and engaging conferences tailored to your specific needs.
- Michaël Aguilar: Expert in sales and persuasion, he addresses the mental aspects of commercial performance and presents inspiring conferences to build a strong business mindset.
- Vincent François: Former GIGN negotiator, he provides unique perspectives on stress management and negotiation, crucial skills for sales teams.
- Jean-Marc Reynaud: Specialist in digital transformation and customer relations, he helps companies better understand and optimize their sales cycle.
- Nicolas Dugay: Experienced author and speaker, he tackles issues of commercial, managerial, and mental performance with practical and innovative methods.
Investing in conferences on commercial performance is a strategic move that can directly impact your company's results. By bringing in new skills and boosting your teams' motivation, you maximize your chances of achieving and surpassing your commercial goals.
