• Multi-skilled marketing professional with 12 years' experience in developing and executing marketing strategies (MBA degree) • Worked in the creative industry • Successfully designed and led more than 100 events • Wide knowledge of Google Analytics and AdWords, funneling, engagement, organic ranking, linking, SEO, SEM and lead capture (Google Analytics IQ and AdWords Display + Fundamentals certified) • Expert in Adobe Creative Suite. 💰Create a revenue-generating marketing strategy! - I develop and implement comprehensive marketing strategies to effectively promote your business and reach your target audience. ✍ Keep the audience at the heart of your business! - I imagine and develop effective content strategies to increase brand awareness and drive lead generation. - I design brand assets, packaging, marketing collaterals and presentation materials. - I deliver web-ready contents including infographics, videos, white papers, case studies, blog posts, e-mailings and newsletters. - I work on UI and UX design based on “personas” definition and market research. 📊Market Analysis: know your customer needs! I develop and execute quantitative & qualitative market research and diagnosis to drive strategic planning process. 💻Digital Marketing: Data-driven strategies are the future! - I help improve customers acquisition, retention and monetization through organic search, paid media planning and marketing strategies. - I strategize and execute advanced, multi-touch points lead and nurture campaigns - I help them focus on their KPIs, implement campaign tracking to improve lead nurturing. - Google Analytics certified / Google Adwords certified SEO, SEA, Funneling - I analyze and audit branded websites to identify SEO areas for improvement and optimize them Social media expert - I develop effective marketing and communication strategies. - I do content optimization for ongoing social media to grow accounts, improve targeting and generate conversion.
Senior Marketing and Brand Director - Digital Specialist
New York, NY, USA
Conférence : 3500 €