Paul Evans
Associé et CEO @ Zooka | CRO expert
Dijon, France

As co-founder of Zooka I help internet sites earn more money and optimize their marketing ROI by advising and coaching them how to increase conversion rates and therefore turn more visitors into customers. Clients will often give us full responsibility of their web product roadmaps. We focus on 5 distinct areas : - UX driven by data - Website performance - User testing - A/B testing programmes - Prototypes and wireframes Zooka has a "just f#cking do it" approach and we have a reputation for getting results. I personally have 20+ years experience at the cutting edge of the European E-commerce industry, always in a data-driven and conversion-orientated product role in between the marketing and IT teams.


Conférence : 3000
Table ronde : 1000