Verbal and Nonverbal Communication
Communication is much more than mere exchanges of words. It encompasses a multitude of forms and mediums, all crucial in weaving relationships and transmitting ideas. From verbal communication, which occurs during face-to-face conversations or over the phone, to nonverbal communication, which is expressed through gestures and facial expressions, each mode of communication brings its own nuance and richness.
By the way, if we can recommend you a book, it would be this one:
"How to Win Friends and Influence People" by Dale Carnegie.
Have you thought about checking out expert negotiators?
Digital Communication and Marketing
With the advent of social media and digital technology, the possibilities for communication have multiplied. Now, it's possible to interact instantly with individuals on the other side of the world, share ideas, content, and build virtual communities. Digital marketing, on the other hand, reinvents how businesses interact with their audience, using sophisticated tools such as social networks, email campaigns, and search engine optimization to achieve their business objectives.
A communication/marketing speaker is often an expert in the field and will share with you, based on their own experience, the key steps to consider for your company's communication:
- Understanding your target audience
- Developing a unique value proposition (UVP)
- Strategically using social networks
- Creating content tailored to your business
- Optimizing your visibility on search engines
- etc…
